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You might say we have some in-depth knowledge about how to create appealing, sophisticated content for the career women's audience. Our team wrote the book. Formerly the senior editor of Working Woman magazine, Basia Hellwig was director of new media and publications at the National Association for Female Executives and |
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editor-in-chief of its 200,000 circulation magazine, Executive Female. Anne Mollegen Smith has been the editor-in-chief of Working Woman, Redbook and McCall's. |
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At Working Woman, Anne focused the magazine on high-achieving career women. Circulation grew from 620,000 to 950,000, and the magazine became a National Magazine Award finalist for General Excellence. (That's the Oscar of magazines.) The entrepreneurial section of Working Woman that Basia launched was a National Magazine Award finalist, and
her repositioning and redesign of Executive Female won it a Gold Circle Award for Best Magazine and Folio's award
for Editorial Excellence. |